Nigerian red pill thought leader, Gehgeh, has taken a strong swipe at Omah Lay’s latest album, questioning whether the singer truly understood the expectations surrounding the project. In a detailed post shared on his socials, Gehgeh listed four major mistakes he believes Omah Lay made, arguing that the album fell short of its potential despite the artist’s global profile.
Gehgeh began by reminding Omah Lay of his obvious competition.
“Omah Lay, are you the one that dropped this album? Rema will just be laughing at this album because he’ll have more reasons to sing songs like Kelebu.”
The first issue, according to Gehgeh, was Omah Lay’s decision to go solo without leveraging major collaborations.
“The ‘I can do it all by myself’ mentality. Over confidence is a problem.”
Gehgeh noted that last year Omah Lay and Davido had one of the biggest songs globally, and fans expected a feature.
“You should’ve done like Wizkid and Asake with Davido on your album… even if he was the only featured artist, the momentum of the previous collab could’ve really pushed this album to the next level but no, you want to do it all by yourself.”
Instead, the album consisted of 12 tracks featuring only Omah Lay on 11 of them.
Gehgeh’s second criticism focused on timing, highlighting Nigeria’s delicate political situation as a major reason to have suspended release of the album.
“The timing isn’t proper. Nigerians don’t want to play music, they just want good government.”
He also suggested Omah Lay could have used the project to address social issues or released it in December when audiences are more receptive.
The third point concerned the choice of featured artist on the only track he featured an extra voice.
“You featured one Elmah girl on the album and that’s a financial mistake.”
At Omah Lay’s career stage, Gehgeh argued, the singer still needs label support and sponsors.
“For you to bring on someone else as a person that isn’t so independent yet is a no.”
He compared it to Wizkid’s past experience with featured artists who became a burden.
Finally, Gehgeh addressed the difference between the album’s quality and how it was advertised.
“He overhyped this album. All the claims of being the best in interviews didn’t translate as people already had very high expectations of what the album would sound like. It’s not that it’s bad but it didn’t meet up to expectations.”
He also referenced Omah Lay’s earlier claim that his ideas were stolen, forcing him back to the drawing board, only to return with similar sounds.
“Your past claim that your idea was stolen and you were forced to go back to the drawing board only to come back with the same sound you had before just goes to show that you never had any revolutionary idea.”
Gehgeh concluded with advice for the future.
“My advice for you is to lock in, forget about this album, and gear towards releasing the main album in December.”
The post has sparked widespread discussion online, with fans divided between those agreeing the album lacked the expected impact and others defending Omah Lay’s artistic independence.
As of the time of writing this report, neither Omah Lay nor his team has publicly responded to Gehgeh’s assessment and the conversation continues to trend.